Kris Robinson · Digital Marketing Specialist

Digital Marketing Specialist in North Carolina: SEO, Google Ads & AI Search

I’m a digital marketer who specializes in search. Google Ads and Google Analytics certified, running technical SEO audits and managing about $8K a month in Google Ads spend at a digital agency.

Brands I've Worked With

WHY EMPLOYERS CHOOSE ME

One Digital Marketer Who Covers SEO, PPC and the Data Between Them

SEO and PPC in One Hire

I work both sides of search every day, so organic and paid strategy inform each other instead of running in separate silos.

Real Budget Responsibility

I manage about $8K a month in Google Ads spend, covering bid strategy, targeting, ad copy and budget allocation.

Clear, Client-Ready Communication

I lead client meetings and explain strategy in plain English. My years as a teacher taught me how to make complicated ideas simple.

I Build, Not Just Advise

I build and optimize WordPress sites in Elementor, add schema markup and XML sitemaps, and fix technical issues myself.

Monthly ad spend
$ 8 K
Certifications
3
Years in SEO
2 +
Client accounts
10 +

Digital Marketing Skills I Bring to Your Team

The digital marketing work I do every day — organic search, paid search, AI search, and the analytics that connect them.

Technical SEO Audits

I audit site architecture, crawlability, Core Web Vitals, title tags, meta descriptions and response codes with Screaming Frog and SEMrush, then prioritize the fixes that matter most.

Google Ads Management

I manage bid strategy, targeting, ad copy and budget allocation for about $8K a month in Google Ads spend, with conversion tracking behind every campaign.

Analytics & Reporting

I track performance in GA4, Google Search Console and Google Tag Manager, flag indexing issues, and turn the numbers into clear reports clients can act on.

Content & Keyword Strategy

I research competitors and long-tail keywords, then build and optimize content around what people actually search for, including schema markup and internal links.

Local SEO & Google Business Profile

I optimize service and location pages, keep NAP data accurate across citations, and manage Google Business Profile listings so local customers find the business.

My SEO Test Lab: KrisDoesEnglish

KrisDoesEnglish.com is the ESL blog I built as my own SEO lab, where I practiced keyword research, content structure and on-page optimization and still test ideas before using them on client sites. See my portfolio for full client case studies.

From Teacher to Digital Marketer

I’m Kris Robinson, a Search Marketing Specialist who grew up in North Wilkesboro, North Carolina. I started out teaching Spanish and ESL, built my first SEO projects on the side, and turned that curiosity into a career in technical SEO, Google Ads and AI search. I work with teams across North Carolina and remotely nationwide.

Kris Robinson, Search Marketing Specialist, headshot

Certifications & Training

I keep my skills current with formal certifications and hands-on courses in Google Ads, analytics, technical SEO and AI search visibility.

Testimonials

What Clients Say About Working With Me

Reviews from organizations I’ve built and optimized websites for.

Rated 5 out of 5

I couldn’t be happier with the website he created for my business. He took the time to understand exactly what I needed, made the whole process super smooth, and delivered a site that looks professional, clean, and perfectly aligned with my brand. Communication was great the entire time, and he went above and beyond to make sure everything turned out right. I highly recommend him if you want quality work and someone who genuinely cares about the final product.

Accurate Books Solutions logo

Sarah Foster

Owner · Accurate Books Solutions, LLC

Rated 5 out of 5

Hello, my name is Joel Gray, and I’m the Pastor of the Vision Baptist Church in Millers Creek, NC. The church was interested in getting a new website that would accommodate the ministry in allowing people to obtain information about the church. Chris has accomplished this goal for us through the website he created. Now people can gain knowledge of the church, listen to preaching, and order printed literature (KJV only) such as tracts and booklets free of charge. Thanks to Chris, we’ve already had some orders for printed literature from the website. To God be the Glory, and thank you Chris for the service you provide!

Vision Baptist Church logo

Joel Gray

Pastor · Vision Baptist Church

"Your Search For A Professional Ends Here"

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Hiring for SEO, Google Ads or AI search? Send me a message and I’ll get back to you quickly.

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